Kiehl’s, the 166-year- old skincare company, has partnered with Academy Award-Winning actor Matthew McConaughey for its 2017 Global Philanthropic Program to benefit Autism Speaks. The partnership includes a social awareness initiative and the release of the Kiehl’s x Matthew McConaughey Limited Edition Ultra Facial Cream, a limited- edition version of one of the company’s most popular products. McConaughey’s design features uplifting colors and geometric shapes. It includes interlocking puzzle pieces – a nod to the iconic Autism Speaks blue puzzle piece.
Autism Spectrum Disorder (ASD), a developmental condition, is a global issue that affects over 1% of the world’s population. Notably, more children than ever before are being diagnosed with ASD. It is estimated that 1 in every 68 children is diagnosed with autism in the United States (and 1 in every 42 boys). In uniting these three forces – Kiehl’s, Autism Speaks and Matthew McConaughey – the campaign hopes to raise awareness for autism, and work to change the future for children who struggle with the condition.
“Autism affects an estimated 70 million people worldwide, and many of the students enrolled in my just keep livin after school programs are on the autism spectrum. I’ve witnessed firsthand the effects of autism, not only on the child, but on their families as well,” said McConaughey. “I’m humbled to collaborate with Kiehl’s and Autism Speaks to help provide early diagnosis and services for these incredible children and families, making a lifetime of difference.”
Autism Speaks Campaign
Each limited edition #KiehlsxAutismSpeaks Ultra Facial Cream ($47.50) purchased will help to provide resources for children and families living with autism worldwide. Kiehl’s total worldwide donation to Autism Speaks is $200,000. The Kiehl’s x Matthew McConaughey awareness campaign features a short video of McConaughey as a call to get people talking about autism. For every video share Kiehl’s will donate $1 to its Autism Speaks Campaign.
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