Showing for the first time as part of New York Fashion Week Men’s was this is Sweden. The collection was presented as part of the New York Men’s Day shows. The showing took place during the afternoon collections of shows.
this is Sweden SS19 men’s collection features its signature birch print, a play between 50’s bed linen with hand embroidered lace set against technical fabrics, jewelry from designer Göran Kling and wooden accessories by carpenter Moa Brännström Ott. According to designers, Ana and Pablo Londono,, every detail and seam has a story, The stories of the designing duo, refugee siblings growing up in Sweden.
Like many of the shows featured during the New York Men’s Day groups the collection had a decided youthful slant. Pale yellows and oranges along with light blues and grays dominated the color palette.